Many of you enrolled in the upcoming Floyd Wickman S.M.A.R.T. Program beginning on Nov. 4th … Floyd and I thank you for your trust, and we congratulate you for taking this important step in your career – we will grow together, have a BLAST and become lifelong friends! If you know someone else in your office that really needs this program, ask them to join you on your TEAM!
Some of you are considering it, and it’s important to know that the S.M.A..R.T. Program is not for everybody … we have room for JUST 3 MORE “special people” who : Want / need to improve production and build SALABLE Listings; Believe in living by Core Values; Want more Balance in their careers; And appreciate “teamwork”. Experience level should not matter, as we all do the same things at the same time.
Ask yourself this question; “What other opportunity is coming to my area, that has a proven track record of 200% productivity improvement, that is fully endorsed by my company, that costs less than 1/4 of one commission, and will get me doing at least 1 listing or sale per week without working harder?”
If the S.M.A.R.T. Program is the only opportunity with all these ingredients, then consider getting on board today. I understand that we may already be nearing capacity we have ROOM FOR JUST 3 MORE. Thank you, and I’ll see you on Nov. 4th at Session One! Be early … we begin promptly at 8:30 am Candlewood Suites, Fitchburg, WI. RSVP to TheNextLevel@kw.com
Warmly, Gary Carpenter – Master Trainer, Floyd Wickman Team
PS: Holler anytime if you need me or have questions about this opportunity. 402-680-7000 or email is gary@floydwickman.com
I heard something the other day I loved, “We are always practicing something.” That is a pretty powerful statement if you pause and think. What do you practice daily? You see this question doesn’t only pertain to training for a marathon or preparing for a speech, you practice life. Now that you have paused, I’ll ask again… “What do you practice daily?” Do you practice integrity? Do you practice the core skills of your trade? Do you practice leadership? Do you practice personal accountability and positive thinking? I’m sure you see the flip side of this coin now and where this note is headed. Do you practice making excuses? Do you practice shifting blame? Do you practice searching for that “silver bullet”? Do you practice the art of “I’ll do it later? Do you practice goal achievement or delusions of grandeur? You see, whatever we practice we become better at….so understand that you have practiced your entire life to be where you are and who you are today. What would your closest friend say you mastered through practice? Your partner? I write this not from the soapbox, but from personally standing in front what Debra Seaver, (a brilliant colleague of mine) would call a full length mirror. So what do you really want out of life? What might you need to practice daily to achieve that?
A couple of thoughts about life mastery….that is what we are talking if I wasn’t clear earlier. This subject is tough, it is work and your life will not change unless you want it bad enough. I thought paragraph two in this note might be about “ways to practice for life mastery”. Frankly only ten percent of those that read this would actually implement those how to’s long enough to change their life. So this paragraph is actually about what YOU want because until you figure that out, see the work required to achieve that and still are not swayed from that path only then will you start practicing what is required for the life you desire. How do you know what you want? Quick exercise on values…list your 5 core values…no seriously write them down. Are you done? So what are they? Let’s say #1 is family….what have you done lately to enhance those relationships? If that truly is your #1 value that is where the majority of your effort is spent right? So what is your “family practice”? Are you afraid family might be work and you don’t want it to feel that way? I thought that way too until I realized that the vision for my family life was not going to be achieved by the actions that came natural to me…so that tells me it is going to take effort to achieve the vision I desired in my family life. Knowing family might be work is it still your #1 value? Once you have your values aligned and in order it is time to define benchmarks while thinking without limits…five years is a good place to start. What I want you to do is pretend that we are having a conversation 5 years in the future, in this conversation I want you to be able to tell me the last 5 years were phenomenal….what would have to happen in your life in order for you to say that. Use your 5 core values as areas for this exercise. WRITE THEM DOWN and they must be specific and measurable. For example,
Family – Annual Family Reunions, Only working 3 weeks per month, etc.. college fully funded for children
Personal Growth – First Book Published, Master Toastmaster, Fluent in Spanish & French
Business – Net Worth 7MM, 1st Book Published with deal for 2 more, 25% equity share in 2 businesses, passive income to cover expenses. Help my wealth determiners achieve their 5 year goals.
Health – 6 Pack, 170 Cholesterol and 120 over 80 BP, Maintaining a weight of 175lbs. Annual ½ marathon completed.
Friendships – Annual Guys trip, 1 financial opportunity to a friend every year, monthly gatherings of all friends. 12 new friends per year. 1 annual trip with friends.
Do you see how this works? It starts by defining what you would fight for and I mean fight to the death, not just a playground pushing match. Do you have even a single goal you would put in that category? Understand it is not the end of the world if you don’t, just practice asking big questions about your life daily and the clarity will come at some point. Also understand that the above exercises create moving targets, life changes can change your core values and alter your plan, be OK with that. Life mastery is about succeeding in the storm, not just enjoying the nice weather.
In closing, self help gurus show us how to think, provide us very trendy advice on life mastery and it is all very entertaining, but truly profound once you understand why you push forward when the universe conspires against you. This clarity is a prerequisite to obtaining everything that has escaped you in life, a prerequisite to unlocking your dreams. Again, without that clarity, practice asking bigger questions about your life and until clarity is realized “act as if”.
another late night blog post by Brett Boettge – TL|CEO Keller Williams Realty
Are the bills piling up on the table? Do you feel anxiety during that silence after your credit card is swiped…approved or declined? Are you facing foreclosure or already in the process? Is your family life turning upside down because of financial stress? For some this is a reality, I know this because I watch foreclosure filings. The question is, how much pain will you endure before you choose to do something about it? At what point does it become less painful to change than it does to look your family in the eye and tell them you have to move.
Now some of you might assume that by me saying “change” I want you to join Keller Williams Realty. That is only true if our model is a better fit for you and we share a similar vision. What I mean by change is change yourself. I’m not saying you are like this, but most fit into this category, the category of victim thinking. “I’m not successful because of my company.” Not all companies are created equal, some provide far more value than others and will net an agent a great deal more, but a company is NEVER the sole reason for an agents success. So why won’t you change even when everything around you is crashing down? Is it fear? You say things like, “I’ll just put in more hours, work harder and do more.” Well I hate to burst your bubble, but if things are crashing down around you, you are probably doing the wrong things….so what do you think doing more of the wrong things is going to get you? More hours doing the wrong things? Work harder at the wrong things? All you will get out of that is phenomenal at the wrong things. At this point I hope you are starting to think….and if you are puzzled than someone hasn’t told you what the right things are. My guess is that most of you know what you need to do, you just aren’t doing it. You are the owner, the employee and the manager of your own business, yet you are only doing what you like and feels comfortable. If you owned the real estate office where you currently practice, how many agents would you be willing to pay a salary to? Would you pay yourself a salary? Here is a better question, if you don’t start moving outside of your comfort zone and doing NOT just what you like, but all of the functions required to be successful in real estate, where will you end up? To answer that, just ask yourself what you did before real estate and if you are excited to get back to that. Did you have to do things you didn’t like in that career? Do you see my point? So how do you change?
The first step is mindset, the vision of what you want your life to look like must be powerful enough to pull you through the pain your will endure. The second step is committing to a process and having blind faith that it will deliver the results you seek. The third step is to stop giving pause to, “I don’t want to and I don’t like to” those thoughts are irrelevant at this stage of the game…..remember the bills are stacking up and you are going to have to look your family in the eye soon and have a very difficult discussion about your home being taken away. The fourth step is prepare for what you don’t know will be a road block…..remember the world will conspire against you and try to make you second guess changes in your life, be ready for whatever roadblocks come your way. Remember when you want to quit your process, you are about to see success as long as you have the right process. There are no silver bullets, magic pills or perfect companies…..if you truly do want a better life it starts with you. My success is attributed to one thing and one thing alone, the ability to push people outside of their comfort zone just enough to see the success that has escaped them their entire lives.
If you would like to see what the path looks like, it is simple, it is not very glamorous and it will be the hardest journey of your life……the reward at the end is true freedom, freedom from debt, freedom from anxiety and the financial rewards….well they simply finance your purpose in life.
Join me, July 6th from 12:00-1:30 pm as I demonstrate the most powerful, effective and painstaking journey anyone can take in real estate. This is not for the faint of heart or those wavering about their future in real estate, this is for the next generation of career REALTORS®. This is the “Perfect 10” program, a program that is the blood and guts of relationship marketing. A program that will bring you 6 figures in 12 months without cold calling a single FSBO or Expired. This is a program that is FREE, using your existing value proposition. So if you want a better life, are willing to pay the price and endure the pain of change, just respond to this email and I will show you how. I apologize to so many of you for not being forceful enough in helping you change your lives in the past. Change TODAY.
The “Perfect 10” launch course is limited to 30 people on July 6th and a follow up FREE conference call is limited to 40 on July 20th at 12:00n. RSVP is required for both. This entire program is completely free, all that is required is a signature and a completed application to the program. TheNextLevel@kw.com
Do you think the coach would take Lebron James out of the game when he is on a HOT streak like this? So why do we as REALTORS(r) take ourselves out of the lead generation game when we get on a HOT streak? The difference between good & great!
Good vs. Great
It is said that success ruins many a great man… why do you think that is? Is it because their values change once success is achieved? I don’t think so. Is it because in order to achieve success in business, you have to sacrifice other things in life? I don’t agree with that either. Success ruins many a great man because complacency is the most underestimated piece of psychology in the universe. We grade life on a curve adjusting the bar for the masses. Even books published by best selling authors encourage mediocrity by saying things like, “If you aren’t number one, make your world smaller so you are.” Well somewhere there is a number one in the world, the actual world, not just the world as I define it….by making my world smaller am I simply creating a warm blanket for my lack of vision, skill and tenacity?
I hope I have you thinking now because as a real estate professional, June is that month. This is the month that we take ourselves out of the game when we are ON FIRE. The lullaby called “Seasonality” has gently lured you out of the driven self you were just two months ago….doing whatever it takes to sell a house and make a living. When the business isn’t happening, we work harder to create it, however we don’t see it’s results for 30, 60 or 90 days. Then when the business is happening we quit doing what created the business and simply service what we have. That is the ebb and flow of real estate, the lullaby of seasonality and the roller coaster of lead generation. This year if you fall into that pattern again it could be the biggest mistake of your career. Our real estate market is SO over inflated that this warm fuzzy feeling you have from a great “Spring” market is going to bankrupt you and your firm unless you do the RIGHT things EVERY day. What do you think happens when the government can’t keep our interest rates down any longer? Where do you think unemployment is going to go? What might happen when the banks actually release into the market all 700,000 properties they took back in foreclosure that they have been holding for months and months in an attempt not to flood the market further, devastating home values. What happens when the tax credit goes away? My point….don’t spend all of the money you make today because this just may be as good as it gets for a while.
So you see, success has ruined many a great man because once success is achieved, we stop doing the activities that landed us there. We treat success as a destination rather than a lifelong quest for excellence. Complacency is one of the biggest challenges we all will face in our lifetime… it is the tempest of mediocrity. The only way to break it’s hold on you is to stop thinking, create discipline and follow a proven process. You may be the best in your office, your town or #1 for selling 2flats on Willy Street with a solar panel and a carport, but remember if we stopped grading on a curve how well are you doing in the world?
If you are tired of being average in the world and I promise you, in our market, all of us are, call me and I will share with you my pledge to reject complacency. I will provide you the information you need to accurately forecast what is to come. I will also give you the tools, resources and training to thrive in our “new market”.
Sincerely,
Brett Boettge
CEO | TL
Keller Williams Realty – Madison Crossroads
608.661.7000
I often hear a great advertisement that states.. “America needs a comeback.” Well at KW Crossroads we don’t need a comeback, we need to come out. Come out from behind the shadows, share OUR story and tell it more often than our competitors. Do you love your company? If not then why are you here, you are an independent contractor and there are other companies out there. I often wonder why it is not everyone just oozes passion for KW. The answer is simple…you don’t know any better or you aren’t a fit. If you are not engaged in your success, taking advantage of what we offer and continually learning about our opportunity, than we might as well just hand you a gold coat, pack you up for a trip on a red & white hot air balloon and usher you out the door because to some…..we are simply holding your license. We have SO much to be proud of at Keller Williams Realty and in my opinion some of the GREATEST agents and success stories out of the “Shift”.
I need your help! Keller Williams across the country is in a rapid growth phase starting June 1st. How can you help as a partner in your firm….share your story with passion, fire honesty. Are you proud of your affiliation with Keller Williams? These are things that I am proud of…..
RISMedia’s Power Broker Report and REAL Trends’ REAL Trends 500 rank the largest residential real estate brokerages in the U.S. based on transaction sides and sales volume. This year (2009), Keller Williams Realty had more brokerages on both lists than any other real estate brand.
With many of our regions reporting 100 percent
Thanks to all who gave blood, donated time and money to support our community.
market center participation in RED Day, last week’s event proved that the compassion in our company is exceeded only by the imagination!
The first component of Keller Williams Realty’s Wellness Program – The Health Providers Program is now available to all associates. This new program offers unprecedented advantages to you in terms of health insurance options and is sure to crystallize the Keller Williams difference among competitors.
Industry leading coaching organization MAPS wins the coveted “Stevie” award for excellence in sale coaching programs. MAPS (Mega Agent Productivity Systems) was also a finalist for the 2008 Prism award. Take a look at their latest program. 20 agents. 3 weeks. 53 listings. 33 contracts “My business came to a complete stop in September. I was frozen and I think I was in denial. But in the four weeks of this class, I’ve taken three new listings.” – Lori Wakefield, associate, Lake Travis market center.
This on top of open books, a solid value system, a brilliant retirement plan, great people, industry leading technology and training PLUS the best compensation plan in the industry. Gary Keller might add… “well go read that best selling book your companies leadership wrote!” to the list in reference to The Millionaire Real Estate Agent.
I understand that in order to grow the market center, it is imperative that I know every aspect of our value proposition. Well you have an equal opportunity to grow our market center and be rewarded handsomely for it through our profit sharing system.
Shift Into Profit Share June 1st 2009!
How do you do it? One simple phrase… “I love my company.” If you can’t say that, why are you here? If you want to learn to love us then start taking advantage of the classes, the resources and be part of this wild real estate movement called Keller Williams Realty! Get involved, take responsibility for your career, your future, put modesty in your back pocket, then tell your story. Don’t you think some of our competitors deserve our help?
So readers…here we are 9 months ago this blog was started to do nothing more than “unlock” my potential. When I created the “Unlocking Brett” site, it was created as an online journal & accountability site. So how could I have writers block if this is solely meant for me. I lost my way! I typed daily about my experiences, my challenges and what went on in my head and I never cared if you ever read my blog, but you did and then more readers kept coming back and then Google picked me up, then a few of my articles were syndicated and at that point I cared so much keeping people coming back and providing content for them that I strayed from the vision and mission of my site, “To Unlock Me, help me achieve my fullest potential through daily accountability and introspective journaling.”
I have a daughter now…she is 1 month, 24 days, 1hour, 38minutes and 35seconds old at this moment. I know that because I care more about her than anyone and anything…I watch a “count up” if you will of her life on my desktop to remind me every second of her life I won’t be able to redo. It helps keep me focused on what matters…time. My daughter Brooklynne is the most important thing in my life and yet I hesitate to write about her on my blog because I wanted to keep a business image for my readers. I wondered why I had writers block…it’s because I have all of this passion for a new role in my life and I hesitate to write about it because frankly most don’t want to read about or see pictures of someone else’s kids….I know this because I don’t enjoy going through 100 pics of someone else’s kids b-day party on a 2” x 2” digital camera screen…………..what I forgot is this is NOT about you this site is about me.
To gain the personal productivity I used to find from this site, I must always remember this is about me and you can choose to read or just move on to the next “self published” sales guru. What I should write about and haven’t until today is…..
My little girl melted my heart…
Time Management Struggles for a Team Leader and New Dad
I love something more than my career and I love that!
Freedom, Flexibility and Fatherhood….Team Leader Role vs. Sales Agent
You can lead a horse to water….Drink or Die of Thirst….Don’t waste my time and if you attempt too, please write a letter to Jody & Brook explaining why.
Life without “Happy Hour” networking challenges of a New Dad.
“Life Plan…same pieces in my puzzle…..just new shapes.
I have plenty I need to write about….Looking at some of those titles, I am now that guy the one that said nothing would change and sure enough just like you said it would, my life is turned upside down in the best way imaginable. I also tried to avoid the “Now that I have a daughter, having a daughter is all I talk about and is the coolest thing ever.” syndrome the I thought I might develop. Talk to me about my little girl and I assure you, you will think that nobody has EVER had a baby before. You know that these are the things I tried to avoid… the “It changes your life” and other just had or about to have a baby catch phrases. So I’ll leave myself with a closing thought about my life.
I am in love with two of the most amazing girls on the planet, Jody & Brooklynne. They are pieces to the puzzle of unlocking my potential and seeing my personal vision & legacy become a reality more so than the place I work, the title I hold, the last sales meeting I delivered or the last call I made. So here I am 27 years old toting pictures of my baby girl everywhere I go, saying things like “It will change your life”, talking about poop like it’s cool and I honestly spend hours every week just staring at her in hopes of not missing a second of my daughters life. At the same time I’m a competitor and I will fiercely and efficiently blaze a trail to #1 in the world, showing respect to all along the way and at the same time not hesitating a bit in putting you out of business. This is my new reality, my balanced life….the life Gary Keller envisioned for all of his business partners.
Sincerely,
Brett Boettge
Team Leader & Chief Executive Dad
KW-Madison Crossroads
608.661.7000
Good Saturday morning readers….today I write you with some heartbreaking news….I have writers block. I counted 16 unfinished blogs saved on my desktop that I have attempted to complete time and time again without success. I have a library of materials from a freshly created recruiting campaign, but you don’t come here to read that. You all know that I posted 2 to 4 blogs per day from August 2008 to December 2008 and although not every blog was stellar, they flowed from me with little effort and changed my life dramatically through the clarity my writing provided.
A professional writer once told me that my articles and essays had a sensibility about them that attracted her back time and time again to my blog. I now feel senseless and disengaged from what seemed like a never-ending stream of profound “aha’s”. I could sit with my laptop propped on my knees and pump out a seamless thousand words in less than 45 minutes. Today I find myself at a loss, staring blankly into my screen after forcing a lackluster paragraph or two and waiting hours for just a glimpse of inspiration. I am concerned about running out of “blogging gas” and as selfish as this sounds its not because of the lack of content I am providing my readers….I am concerned because I blogged for my own personal growth and clarity, I felt great and enlightened each time I clicked “publish”. That aha stream has dried up for now and I take that as a sign of a decline in my personal growth. I need your help.
Mike Rowe, host of “Dirty Jobs” on the Discovery Channel always closes his shows with a plea from his fans for new ideas. This is my plea today…..share your Aha’s with me about sales, the real estate industry, mindset, life in general. Challenge me….I’m looking for your inspiration. I have to thank Sherrie Puffer of Keller Williams Realty for a very deep Facebook exchange that led to my first real aha I have had in some time about Commitment vs. Compliance. This is the fuel I need from my readers today to kick start my writing again.
I say that I don’t have time to blog anymore….that is true because when you force it it takes to long but I miss writing daily. So this is what I am asking for in hopes of creating enough aha’s, written in just the right way, to inch me closer to my goal of being a published author.
Comment on this post simply with what is on your mind and allow me to create a blog based on your comment. I’m looking to take the ordinary in life and make it extraordinary. A single phrase can be the catalyst for a 2000 word essay that changes my life and hopefully intrigues you. I’m asking all of you to be my muse this Saturday morning.
Thank you in advance.
Brett Boettge
Team Leader | CEO
Keller Williams Realty – Madison Crossroads
608.661.7000
Tonight readers I’m coming off a great cup of coffee with some very brilliant minds. I enjoyed dinner at Middleton’s “Johnny’s Italian Steakhouse” and it was delicious but it paled in comparison to the conversation. John Alexandrov, Michael Friedman, Darren Kittleson, Jessica Fox and myself shared some thoughts after John & Michael’s training today on call reluctance. The day was filled with excitement, highlighted by a perfectly timed fire drill evacuating City Center West right at the peak of John’s personal story of the challenges he faced and overcame in his life. After the smoke cleared the story was finished and the message delivered without skipping a beat. I applaud John’s professionalism in that situation and trust that won’t ever happen again in his speaking career. So tonight reader I wanted to share with you my personal story of call reluctance and how I came to where I am today….still call reluctant, but not paralyzed by any one cause.
You heard me talk about “The Midnight Magic Plastic” before, you know those infomercials. What many of you don’t know is that the first business I ever started was created by one of those opportunities. Have you seen the infomercial for SMC? Yep I bought into it, and let me tell you if you can figure out a niche’ to profit selling gift items, it is a valid opportunity. So besides time, what was my biggest challenge? Fear of rejection! So picture this….2003 I’m sitting in my home office about ready to launch my company “Gifts for Good”. My goal was to wholesale some of my products to local retail shops. I put together my prospect list, collected their numbers, ensured they weren’t on the do not call list, created some scripts on wordpad and opened 6 windows on my computer each titles with a different perceived objection. My palms were sweating, my heart racing, I looked at the phone and it looked back at me showing it’s rabid teeth. All I could think of was how much of a fool I was, how I hated being sold to and despised salespeople in general and how I didn’t really have a clue what I was doing at 22 years old with the title “owner” on my business card. Then I did it, I picked up the phone and started dialing with less and less enthusiasm as I inched closer to the last digit of my first prospect….then it happened I froze and hung up just before I completed the dial. I opened a window and swore I was having a heart attack, this was THE WORST task I had ever faced, but why? I was scared to death of what someone might say, I could be yelled at, asked something I couldn’t answer or even worse, what if they said yes I would like your product? Understand that this routine went on for a week straight…prep, prep, prep, dial, freeze, pass out followed by confusion. Then it happened after watching some violent movie, I picked up the phone, looked at my scripts, dialed and there it was, my first ring…just as I entered the “freeze” portion of my routine I heard, “Hello, thank you for calling _________.” I looked at my script which even included my name if I forgot and simply read and read and read until guess what happened…yep they said come on out we would love to see your products. This was a defining moment for me and I went on to make 10 more calls making 1 more appointment by just reading my scripts. By no means was calling something I looked forward to, something that came easy, or something that I did as much as I should have, but I had moved forward leaps and bounds. Now fast forward to 2006…
I found myself closing my “Gifts For Good” and moving on to real estate sales. Same game, new skill, old reluctance crawled back into my life. I honestly spent my first 9 months purposefully throwing myself outside of my comfort zone and my routine involved at least 3 hours per day scripting with Mike Ferry scripts. I was knocking on doors, doing home buyer seminars, attending seminars, building campaigns, websites and marketing materials. I did essentially everything I could to keep me away from that phone. I had to have a great suit, great car and even prefaced my name with “Mr.” in my email which is still in effect today to combat my youth and insecurity. I still despised sales people, found myself cutting prospecting time short by not delivering all the door hangers or hand outs sometime tossing out hundreds of dollars of time sensitive marketing materials. I forced myself to stay outside of my comfort zone as much as I could handle and battled every single day to the point of mental exhaustion. So what changed?
I had spent my life savings and drilled myself into debt over my ears. So what changed? I was maxed out! The pride I had would not allow me to turn to anyone for help, or allow me to move towards another career. It was at this point I moved from being interested in real estate to be committed to real estate. Failure truly was not an option and my fear of rejection was dwarfed by my pride and fear of failure. I purchased top producer, implemented a high level of discipline and in the month of January I went from being ranked 400 at Century 21 to number 11. I had the momentum and when I left Century 21 I was on pace for 20-25 units which for my first full year would have been on goal and respectable…..then flash forward…May 2007 I was offered a position at Keller Williams Realty as a TL.
For me and my possible obsession with image I was on top of the world at 25 being named CEO of a million dollar corporation was a dream. The title alone was enough to get me over my initial call reluctance, however I soon found myself at the 30 day mark overwhelmed as the euphoria wore off. I realized that with just over a years worth of experience and a handful of sales that I was expected to be able to educate, consult and recruit top talent. Ha. I was again committed working 90+ hours per week trying every tactic, reading every book and applying as much as I possibly could so that I could play at the same level as top producing agents with upwards of 30 years in the business. I was on a strict regimen of scripts, role play, education and still attempting to impress with reasonable results. Then it happened…my defining moment as a team leader that leveled the playing field for me. One day I asked a top producing agent about their year and they shared openly how great it was. I then asked one of my favorite questions, the question that for me helped me know that I could help ANYONE, ANYTIME. “What would you have done differently last year?” Regardless of peoples success level, they don’t want to come off as arrogant so they will give you an answer….that simple question of self discovery made me look brilliant. SO what about call reluctance today?
I do not have a cure for call reluctance, I still have it today, but this is what helps me face the fear of rejection still lingering in my life.
I am dedicated to my personal development and mastery of my industry.
I know my scripts
I am passionate about what I sell
I have clearly defined goals
I know that I CAN help people and I owe it to them
My fear is not logical, most calls are pleasurable
If I screw up a call or an appointment, guess what there are 2899 more opportunities available in my market.
When someone says no, I know it is just “not right now”.
Lead generation is a process….I know that if I put 50 people through my process in a week, I will typically gain 4 agents in that month.
I am proud to speak the language of sales and understand that it is the most profitable language in print.
People say “Brett, you are a smooth talker.” or “Brett those “scripts” just come naturally.” or “You can handle every objection so well.” Well now you all know the rest of the story that started in 2003 and involved a massive personal committment to overcome. I have been so far from my comfort zone for so long, it is almost comforting to be uncomfortable. Don’t get me wrong, I still face the same challenges daily I just understand my history with those challenges and have become very efficient at “talking myself down”. Anyone can overcome call reluctance if I can, remember it has not even been 3 years since I left my previous employer. All it takes is confidence and that comes with committment, education and scripts.
Good evening readers…. this is a blog that I wrote prior to knowing I was going to be a Father…. the tone is cynical, so much so I never published this. In this real estate war, I believe it’s message has become very relevant and now that I am a Father I can get away with the crack about crying babies…..(It is true, I don’t hear the cries now, or at least I hear them differently) This blog I wrote give me perspective…..I wrote this less than 8Months ago and so much has change for me I am wildly grateful. The not about the flight delay….now I know that I should be grateful. Madison to Austin 200 years ago was a trek I likely wouldn’t survive…. now its about 3 hours with beverage service and an in flight movie. So with no further ado… here is the unpublished more cynical side of Brett Boettge, the side less conscious restraint.
A First Class Coach
This is my first “In Your Face” blog at KWMadison News, it may offend some and open the eyes of others, it is however the bottom line. I will always write an “In Your Face” type blog from the confines of a stuffy airport terminal. As I type right now, I find myself at Gate 4 in the Dane County Regional Airport. The first 28 minutes were spent watching a ticket agent jockey my flight around the country because, “Sir we can’t find your pilot!”. It only seemed appropriate that a close by newborn let out a 28 minute long war cry. As counterintuitive as it seems, there must be a filter awarded at parenthood which blocks out these cries for help because clearly I was the only one that could hear this kid, and the least capable of helping her. Next I walked through security wondering how it is that not everyone has flown since the tragedies of 9/11. Seriously check your liquids or leave them at home, and YES your belt does have metal on it, come on people get it together! Do you really want to flirt with that cavity search? I walked to my gate passing women at the bar that must have been delayed since the 90’s singing the last “Ace of Base” hit or a slurred version of it only to arrive at Gate 4…. delayed for another two hours….so you my treasured readers are in for a treat.
Now you have the necessary background information to understand the mind-set I adopt to write an “In Your Face” entry in this blog. Cynical maybe, but truly deep down I love the concept of travel and not just the destination, for me the journey is just as powerful if not more so. It’s not all bad…. I have a priest sitting next to me which regardless of beliefs can’t hurt my odds of a safe landing.
Oh right this is a real estate blog.. so here it is! Get out there and do it! The end….No really this is it! This entry is meant for those of you that know what to do, and resist it. I cannot wrap my head around the fact that so many people don’t come to trainings, claim they know how to do it and still don’t succeed. Really I’m giving you the benefit of the doubt here and agreeing that you KNOW EXACTLY what it is you NEED to be doing and HOW to do it. So please tell me, why are you not successful. All I can figure out is that consciously or otherwise you have made a choice not to succeed. Keller Williams Realty has supplied to all real estate professionals a model that works! Will you choose to use it?
During a great conversation with my coach Michael Bastian from the MAPS Institute of Keller Williams Realty International, he told me, “When someone doesn’t know how to do something, they need training. When someone knows how to do something and still neglects to do it they need coaching.” Now ask yourself some key questions…..
Do you know how to be successful in real estate? If so write it down now..
Are you successful? I don’t mean busy, I mean have you achieved the level of success you imagined at that very moment you passed your test now that we are 1, 2, 5, 10 years later?
Why? When did you become a “Committed NON Achiever?” A term I added to my vocabulary after a recent seminar.
When are you going to wake up and realize that the difference between 1 transaction per year and 100 is a simple choice?
Who is going to be your First Class Coach? (notice the travel reference there)
I work with agent’s everyday from Keller Williams and others companies who have made the choice to not be successful whether they know it or not. Some are truly happy selling one maybe two homes per year. I know there is that other group in there and you know who you are. The real estate professionals that tell themselves they are happy with one or two transactions per year when the envisioned an enterprise after this long in the business. Don’t lie to yourself anymore it’s not worth it. Make a choice today to correct that swing, be successful and find a first class coach to help you get there. For some it will be me, for others it will be their therapist. The point…. You need one because clearly you have seen the model of success and ignored it. You know who you are, forgive yourself for the past, move forward with a new attitude and find your success… it’s your choice and it’s simple.
Another real estate blog by Brett Boettge….. thank you for reading……..
I have to thank Sherrie Puffer of Keller Williams Realty for a very deep Facebook exchange that led to my first real aha I have had in some time about Commitment vs. Compliance. This is the fuel I need from my readers today to kick start my writing again.
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